Hello

I am a passionately driven, collaborative, user-obsessed, marketer-turned-experience-designer-turned-director.

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A proven leader with over 10 years of experience building successful teams and products, I have led the charge in building and growing successful design organizations, establishing successful design systems, and driving impactful organizational change.

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I am passionate about user-centered design and creating exceptional digital experiences, and effectively translating complex information into actionable insights for both technical and business audiences. I am a skilled team leader who thrives in collaborative environments, with an emphasis on adapting bleeding edge technology, especially in the age of AI.

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I am a firm believer that strategy should consist of more than buzzwords; that great design thinking begets great results, and that being "consumer-centric" is not a mere trend -- but a commitment to retaining a sense of humanity in business. 

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I believe that big ideas should be grounded in reality, and that theory should always be born out of research and experience. I am passionate about the science of pairing the right people with the right content, with the right messaging, at the right time; and I believe that when executed correctly, design makes the world a better place for everyone.